Madeline Gardner Signature Wedding Dresses by Morilee in Cherry Hill, NJ
The Madeline Gardner Signature Collection is the couture tier of Morilee, designed by Madeline Gardner herself, and Jan's Boutique keeps 21 Signature gowns on the racks in Cherry Hill, New Jersey. These are the gowns Gardner reserves her most detailed work for: hand-placed floral lace, crystal-beaded trim, patterned sequin net, horsehair-edged hems and sheer chapel trains, cut into silhouettes that read as beautifully from the back as the front.
Gardner graduated from the Fashion Institute of Technology in 1979 and has been Morilee's principal designer for close to four decades. In 2023, as Morilee marked its 70th anniversary, she was appointed to the FIT Foundation Board of Directors, where a fashion design scholarship now carries her name. The Signature Collection is where that experience shows most plainly, and it is a different, more elevated line than the main Morilee range.
Silhouettes in the Signature Collection at Jan's
- Beaded mermaid and fit-and-flare gowns in patterned sequin net with re-embroidered lace appliques, sheer V-necklines finished in crystal beaded trim and matching V-shaped backs. Style 1063 adds oversized detachable bell sleeves.
- Lace ball gowns such as style 1088 "Grazia," which layers oversized floral lace appliques over an illusion bodice, adds long illusion sleeves, and finishes a full tulle skirt with a horsehair-edged hem and a sheer chapel train.
- Sheer corset bodices with exposed boning, seen on style 1201 "Hazel," a strapless fit-and-flare with a sweetheart neckline in frosted floral lace and a chapel-length train trimmed in textured horsehair.
- Detachable sleeves in both bell and pouf shapes, so one gown gives you a dramatic ceremony entrance and a sleeker reception look.
- Bridal undertone options including Ivory/Porcelain, White/White, Ivory/Champagne/Honey and Ivory/Cappuccino/Honey, so the gown can be matched to your skin tone rather than the other way around.
How to Shop Madeline Gardner Signature at Jan's Boutique
Madeline Gardner Signature gowns are not sold online. Every Signature style is an in-store purchase: you try the gown on, a consultant confirms your size and delivery timing, and the order is placed with you in the room. Select styles also offer construction options, such as the lined-bodice version of 1088, multiple hem lengths and sewn-in bra cups.
Jan's has dressed brides from New Jersey, Pennsylvania and Delaware since 1974, from a 13,000 square foot showroom with 50 dressing rooms, more than 15,000 dresses in stock and professional alterations done on site. Jan's Boutique charges no sales tax on clothing, so Philadelphia and Delaware Valley brides who cross the bridge pay no tax on the gown or on the alterations. Appointments are required. Call or text 856-428-8181 to reserve a private dressing room at 406 Marlton Pike East, Cherry Hill, NJ 08034.
More Morilee at Jan's Boutique
Looking for the wider Morilee range rather than the Signature tier? Jan's also carries Morilee Bridal, Blu by Morilee and Julietta by Morilee.
Madeline Gardner Signature: Frequently Asked Questions
How much does a Madeline Gardner Signature wedding dress cost?
Jan's does not publish prices for this collection because Signature gowns are an in-store purchase only. Other authorized retailers describe Madeline Gardner Signature gowns as typically valued in the range of about $2,000 to $3,000. For current pricing on a specific style, call or text Jan's at 856-428-8181.
Who is Madeline Gardner?
Madeline Gardner is the principal designer behind Morilee. She graduated from the Fashion Institute of Technology in 1979 and has led Morilee's design for close to four decades. In 2023 she was appointed to the FIT Foundation Board of Directors, and a fashion design scholarship at FIT is named for her.
What is the difference between Madeline Gardner Signature and the main Morilee collection?
Signature is Morilee's elevated, couture-level line, designed by Madeline Gardner herself and built with more hand-applied lace, denser beadwork and more complex construction than the core Morilee range. Jan's merchandises them as separate collections so you can compare them side by side.
Can I buy a Madeline Gardner Signature gown online?
No. Every gown in this collection is restricted by the manufacturer to in-store purchase. You are welcome to browse the styles here, then call or text 856-428-8181 or email info@jansboutique.com to book an appointment and order in person.
Where can I try on Madeline Gardner Signature gowns near Philadelphia?
Jan's Boutique is at 406 Marlton Pike East in Cherry Hill, NJ 08034, roughly 20 minutes from Center City Philadelphia over the Ben Franklin Bridge. Because Jan's Boutique does not tax clothing, Philadelphia brides pay no sales tax on the gown or the alterations.
What silhouettes are in the Madeline Gardner Signature Collection?
The 21 Signature styles at Jan's include beaded mermaid gowns, fit-and-flare gowns with sheer corset bodices and exposed boning, and lace ball gowns with illusion bodices and sleeves. Several styles include detachable bell or pouf sleeves and sheer chapel trains.
Do I need an appointment to try on wedding dresses at Jan's?
Yes. In-store bridal visits are by appointment so that a consultant and a private dressing room are reserved for you. Call or text 856-428-8181 to book.

